Here are some of our favorite projects
MindBridge is a financial solutions platform designed to identify and manage risk. As they aimed to expand their market share by introducing a direct-to-enterprise product, it was crucial to assess if the product’s information architecture (IA) would be effective.
Our team was engaged to audit key areas of their existing workflows to identify any usability issues that might hinder adoption amongst enterprise users.
Untappd offers beverage management solutions to breweries, helping them efficiently manage inventory and promote products. Following an underwhelming launch of their new Data & Insights platform, the Untappd team sought to determine whether the lack of adoption was due to product usability issues or a lack of product-market fit.
Our initial engagement involved auditing the user experience (UX) of the Data & Insights platform to identify any friction points in the purchasing workflow. Following the initial audit, we were commissioned to further investigate product-market fit and understand the potential value of this new product to Untappd’s existing user base.
Vestige is a provider of transportation logistics solutions, specializing in delivering a centralized view of vehicle statuses for fleet managers. Seeking to enhance their product offerings, the Vestige team aimed to gain a deeper understanding of their users’ needs and incorporate these insights into a modernized user experience.
Our role began with engaging directly with users to identify their challenges and feature requests, along with auditing the current user experience. Following the initial discovery phase, we redesigned key sections of the application to offer a more modern, intuitive, and actionable experience for first-time users. After presenting our design recommendations, we were further engaged to assist in the development and implementation of these enhancements.
Ecolane, part of the Transit family, specializes in empowering transportation logistics for passengers with expanded needs. Their initial product was not only outdated but also incompatible with the iOS App Store, necessitating a device purchase along with the subscription.
Our engagement involved modernizing the user experience (UX) by incorporating common iOS design patterns. This allowed Ecolane’s product to be available for purchase in the App Store and made it compatible with existing devices that customers may already own.
Vault Verify assists HR teams and lenders in swiftly verifying critical information about individuals they are considering for business engagements. Following a comprehensive update to their technology stack, the team aimed to make significant improvements to the user experience (UX) across its various platforms.
We were engaged to chart a path forward for modernizing their overall user experience. Additionally, our role included assisting them in finding a budget-appropriate design partner to execute the end-to-end redesign.